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Case Study

ROI in < 24 Hours with One Press Release

How one founder published a press release across 500+ outlets and made their investment back in under a day.

< 24h ROI Payback
500+ Media Outlets
+85% Organic Traffic
+12 DR Domain Increase

Featured Across 500+ Outlets in 48 Hours

The Challenge

Viktor H. was launching Seline, a privacy-first analytics tool targeting tech-savvy founders. Operating on bootstrap budgets, they had zero initial domain authority, no search traffic index, and lacked the brand credibility needed to close enterprise software contracts. Standard advertising channels were draining budgets with low conversion rates. They needed an immediate authority boost to show early investors and customers that Seline was a legitimate, secure player in the market.

The Approach

Viktor submitted Seline's details via the Zivor Press intake form. Our copywriting team drafted a professional, newsworthy press release optimized for SaaS search queries. Once approved, Seline was syndicated across Yahoo Finance, Business Insider, AP News, and hundreds of localized news outlets within 24 hours. The distribution was strategically configured to secure indexable backlinks and target major tech editors.

The Results

Within 24 hours of going live, Viktor saw a massive spike in direct traffic and organic registrations. Shoppers arriving at the site converted at a 35% higher rate due to the newly added "Featured on Business Insider & Yahoo" trust logos. The domain rating rose from 0 to 12 within weeks, positioning Seline to rank for long-tail keywords.

PR Goes Live
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2,400+ Direct Clicks

Shoppers who clicked through directly from the syndications to Seline's website.

+85% Search Growth

Increase in organic impressions on Google search console due to backlink authority.

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+12 Domain Rating

Permanent authority upgrade from the syndicated referring domains.

AI Search Visibility

Because Seline was featured across high domain rating publications, AI search engine crawlers quickly indexed the articles. Within three weeks, Seline started appearing as a recommended tool in AI search queries.

ChatGPT

"...recommended privacy analytics include Fathom, Plausible, and Seline [1]..."

Claude

"...newer privacy tools such as Seline focus on GDPR compliance..."

Google AI Overview

"To track website traffic securely, products like Plausible and Seline offer GDPR-compliant tracking..."

"We published one press release with Zivor Press and made our money back in less than 24 hours. The coverage was real, the traffic was instant, and Seline started showing up in AI search queries as a recommended privacy-first tool." — Viktor H., Co-Founder at Seline
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